As a part of my work on the team at Social Media Breakfast Minneapolis/St. Paul, I had the opportunity to read a preview copy of Interactive Project Management: Pixels, People, and Process, the new book by the Geek Girls Nancy Lyons and Meghan Wilker.
I read the book in preparation for Nancy and Meghan’s appearance at a Social Media Breakfast focused on interactive project management. Although the presentation was held before the new book was available, they were able to give attendees a taste of their style and topics they are passionate about in the field of interactive (I don’t think there was anything they weren’t passionate about, actually, it’s fun to watch these two on stage).
One thing I really appreciated about both the live discussion and the book was that they talked about high-tech content and project management processes in simple language – even pausing to explain terms and nuances along the way. And then they tackled softer, squishier topics such as emotional intelligence and communication, emphasizing how important they were to the success of a project and the team working on it.
Although I’m not an interactive project manager, I’ve certainly managed my fair share of projects. And although I don’t work for an agency, I work with them nearly every day as a marketer. Reading this book gave me valuable information on the “behind-the-scenes” work I’m involved in from the client side, and gave me the language and understanding to more effectively work with interactive groups.
Also worth mentioning is the formatting of the book was well done, making the sometimes heavy content easily digestible and even fun, with infographics, plenty of bullets, pull quotes and character illustrations.
I’ve recommended this book a number of times to colleagues and felt it was well worth the space to mention it here as well. If you are involved in any aspect of interactive projects, you will likely find Nancy’s and Meghan’s take on project management an informative, insightful and refreshing read.